🏏 From Cricket Fields to Clean Energy Frontlines
Australian cricket star Alex Carey is renowned for his elite skills behind the wicket — and now he’s stepping into a leadership role off the field too. In September 2025, Carey officially joined GoodWe as a brand ambassador, aligning his personal values with a global leader in solar and energy storage solutions.
Carey’s involvement marks a significant moment for renewable energy advocacy, as he shifts some of his public influence toward encouraging Australians to make the switch to cleaner, more efficient power at home.
🌞 Why This Matters for Australian Homeowners
With energy prices rising and climate events growing more frequent, many households are reconsidering how they source and use electricity. GoodWe’s solar inverter and battery storage systems offer:
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Lower energy bills
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Reduced reliance on the grid
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The ability to store excess solar for night‑time or power outages
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Lower carbon emissions from household energy use
Carey’s decision to install a full GoodWe solar + battery system at his family home sends a clear message: sustainability isn’t just good in theory — it’s practical and attainable.
🌍 Shared Values: Climate Awareness & Community Impact
In his public statement, Carey spoke about what inspired his partnership:
“Over the past decade, I’ve travelled extensively for cricket. I’ve seen firsthand how weather patterns are changing… from droughts to unseasonal downpours.”
This lived experience with changing climate patterns resonates with many Australians who are already feeling the impact — from bushfires to unexpected weather extremes.
Additionally, Carey is actively involved in charitable causes, including Rufus — an organisation that supports victims of homelessness and domestic violence — reflecting the community‑oriented values GoodWe supports.
📈 The GoodWe Advantage
GoodWe isn’t just another energy brand. With over six million inverters installed worldwide, it has established itself as a reliable provider for residential, commercial and utility‑scale solar applications.
Dean Williamson, Country Manager of GoodWe Australia, notes that aligning with Carey was an ideal fit — both for his values and his genuine interest in climate stewardship.
💡 What’s Next? Awareness, Action & Adoption
The partnership kicks off with a public awareness campaign to help more Australians understand the benefits of clean energy and energy independence. Carey will feature in:
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GoodWe events
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Social media content
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Community initiatives focused on sustainability education
This collaboration is designed to encourage not just curiosity, but real action toward cleaner energy adoption across Australian communities.
🔚 Final Takeaway
Alex Carey’s move to champion GoodWe’s solar solutions is more than brand sponsorship — it’s a call to action for households across Australia. With compelling climate concern and firsthand insight into energy challenges, Carey helps put clean energy front and centre for everyday Australians.
Source:
https://www.goodwe.com.au/australian-cricket-star-alex-carey-joins-goodwe-as-brand-ambassador